Developing a successful market entry strategy involves a thorough analysis of potential competitors and possible customers. Some of the relevant factors that are important in deciding the viability of entry into a particular market include trade barriers, localized knowledge, price localization, competition, and export subsidies.

In our experience the first step towards a sound market entry strategy is a feasibility study to determine the underlying conditions on which the strategy will be based. We aid you in conducting a feasibility study, which will be used as a basis for the market entry strategy definition.